Date

Wed - 13.12.2017


December 2010

Many news publishing related trends built up speed and began taking hold in 2010, and are worth watching and considering further in 2011.

In no particular order, those trends are:

Coupons and daily deals

Leading the pack in 2010 was Chicago-based Internet coupon service Groupon Inc., which turned down a US$6 billion buyout offer from Google in early December and secured $500 million (of $950 million) at the end of the month.

Publishers around the globe are trying out Groupon-like daily deals as a way to engage readers, and are beginning to see success.

Social networking

If 2009 was the year your mom joined Facebook, then 2010 was the year everyone else did, from your grandfather to your 12-year-old niece.

Author

Leah McBride Mensching

Date

2010-12-31 22:07

Last year, the Spanish press employed 11.1 percent less workers than in 2008, according to the Editors Association of Spanish Newspapers, PRnoticias.com informed.

Newspapers reduced their staff from 11,474 employees to 10,190 mostly to cut costs and cope with the effect of the economic crisis.

General information dailies and sport publications are the ones that have done the biggest cuts of staff by 11.60 percent and 7.83 percent, respectively. Interestingly, newspapers specialized in finance have also laid off personnel without lowering their staff spending.

According the most popular publications in the country, El Pais cut the largest number of jobs (392). El Mundo let go 14 workers whereas ABC reduced its staff by 103.

Author

Clara Mart

Date

2010-12-17 22:47

Amazon presented today the update for its Kindle for Android app, allowing readers to access more than 100 and magazines, Editor & Publisher revealed.

"Amazon has long offered access to newspaper and magazine content via its Kindle hardware devices, but this is the first time that functionality has been extended to third-party gadgets," explained Mashable.

The new app includes publications likes The New York Times, The Atlantic, The Economist and Reader's Digest, according to Amazon. Users can purchase single copies or subscribe content.

It also allows readers to share books, zoom in images and download recent issues of the publications they subscribe to.

Author

Clara Mart

Date

2010-12-17 22:15

U.S. mobile ad spending, including display, search and messaging-based advertising, totalled US$320 million in 2008, and exceeded $593 million in 2010, according to eMarketer. In 2013, it is expected to surpass $1.5 billion, detailed in World Digital Media Trends 2010, released by the Shaping the Future of the Newspaper project and the World Association of Newspapers and News Publishers.

To break down as national versus local, back in 2005, U.S. mobile national ads accounted for $138 million, while local was only niche, according to the 2009 third quarter data from Borrell Associates. In 2014, national mobile ad spending is forecast to exceed $5.5 billion, while local mobile ads will surpass $4.7 billion.

To break down by format, in 2008, SMS accounted for $100 million, making it 63 percent of total U.S. mobile ad revenues in that year. Search totalled $39 million and display made up $21 million, each contributing 24 percent and 13 percent, respectively, according to data from the Kelsey Group and eMarketer.

Author

Erina Lin

Date

2010-12-17 17:40

British newspaper The Guardian launched today Data Store, a new site dedicated to "data journalism and visualization," thenextweb.com reported.

"Data journalism has become an increasingly big part of our work here at the Guardian - from Wikileaks to government spending, it's our job to make the key data accessible and easy to understand," editor Simon Rogers explained in a blog post.

Image source: currybet.net
The site allows users to search the world's government and global development databases as well as the infographics published by the newspaper. It also includes Rogers' Datablog, which was launch in March of 2009, and feature applications that have been developed to analyze and visualize data.

Author

Clara Mart

Date

2010-12-17 15:35

The U.S. government and others will use the latest WikiLeaks release "as reason for secrecy for many years to come," believes Kathleen Carroll, executive editor of the Associated Press. It may take some time for the situation to change, but governments will try to plug what leaks they can and "lock things down," she said. She was speaking at the Nieman Lab event "From Watergate to Wikileaks: Secrecy and Journalism in the New Media Age."

All governments want to keep secrets from the public, she said, sometimes for the right reasons, but sometimes not. "Governments too often stretch the national security rationale well beyond reason," she continued, and there is a lot of information that is 'classified' that has little reason to be so. She pointed out that the US government spends $9 billion a year on keeping information secret. The U.S. is far from being alone in this practice, Carroll said: and threats against journalists for reporting on what the government wants to keep secret is "an all too familiar sad story in too many countries."

Author

Leah McBride Mensching

Date

2010-12-17 15:29

Spanish weekly A pie de calle recently hit the streets of Madrid with a circulation of 100,000 copies, PRNoticias.com reported on Tuesday. Although it currently only serves Madrid's community, the 24-pages free weekly is aiming to have 12 local editions by 2011.

The newspaper was created as an alternative to the existing local media outlets, which are "very focused on the small municipality or district," said director Concha Minguela to Periodista Digital. "There has never been a regional newspaper in a broader context such as in Galicia La Voz accompanied by several local supplements," she explained.

The newspaper also plans to increase its circulation to 500,000 copies and expand its distribution to Barcelona, Sevilla, Bilbao and Valencia, Comunicar.info pointed out.

Author

Clara Mart

Date

2010-12-16 21:53

Due to increasing spending and more focus on branding, the growth of online display ads are expected to surpass the growth rate of paid search ads in 2014, research from eMarketer has found.

Between 2011 and 2014, the firm estimates that both search and display will see increases greater than the rise in overall online ad spending in the United States, at about 13.9 percent. However, from 2011 and 2014, online display spending is expected to begin growing faster than overall online spending, while the rate of search spending growth falls into third place.

Graph: eMarketer

Driving growth in display advertising will be online video ads, forecast to grow by at least 24 percent each year through 2014. This year, the research group expects U.S. advertisers to spend US$12.37 billion on paid search, and $8.88 billion on online display ads. In 2014, search is still expected to net the most spending ($18.84 billion), but display is expected to get closer to search spending, at $15.92 billion.

Affinity Express's Unmana Datta wrote that it makes sense display ads are catching up, and for three very good reasons:
1. Display ads are vastly more customizable.
2. Display ads are just more attractive.
3. Display ad placement is more flexible.

Author

Leah McBride Mensching

Date

2010-12-16 21:39

CNN's new iPad app is completely different than the news network's website, because it was designed specifically for the iPad, and isn't meant to be a tablet-version of the website, Kenneth Estenson, the company's senior vice president and general manager of CNN.com, told Poynter.org's Damon Kiesow.

"With a multi-touch interface, there is no rulebook yet," he said. "The iPad is so new. The initial question was, 'What do I want to touch?'" The design centres on high quality images, because people "want to touch imagery more than words," he explained.

Image: Broadsheet view of CNN's iPad app The app is completely ad-supported and free of charge, and CNN has also made its current iPhone app free as well, paidContent reported.

The app has three views: broadsheet, list view (with a continually updated list of stories) and slideshow, which shows the day's top stories. The content also incorporates text articles, video and users' comments.

Author

Leah McBride Mensching

Date

2010-12-16 21:11

Grace Mugabe is suing Zimbabwean newspaper the Standard for US$15 million for reporting on information released by Wikileaks that said she made "tremendous" profits from the sale of illegally mined diamonds, the Guardian reported today.

The defamation suit was brought by the first lady of the country in high court yesterday over an article published Sunday by the Standard, which quoted from the U.S. embassy cable released by Wikileaks. The 2008 cable, sent by former U.S. Ambassador to Zimbabwe James McGee, stated that "High-ranking Zimbabwean government officials and well-connected elites are generating millions of dollars in personal income by hiring teams of diggers to hand-extract diamonds," according to SWRadioAfrica.com. The stones are generally referred to as "blood diamonds," because of the human rights abuses associated with their extraction, and the cable specifically named Mrs. Mugabe and the country's central bank governor, Gideon Gono, Aljazeera explained.

Photo of Grace Mugabe: New Zimbabwe

Author

Leah McBride Mensching

Date

2010-12-16 18:48

The most popular content consumed by iPhone users and all smartphone users in the United Kingdom is access to news via mobile browser (79.7 percent and 48 percent, respectively) in January 2009, according to comScore. By comparison, 55.6 percent of iPhone users and 22.1 percent of all smartphone users accessed news and information by downloaded applications, detailed in World Digital Media Trends 2010, released by the Shaping the Future of the Newspaper project and the World Association of Newspapers and News Publishers.

E-mail was accessed by 75.4 percent of iPhone users and by 35.4 percent of all smartphone users, while listening to mobile music was consumed by 65.6 percent of iPhone users and 40.5 percent of all smartphone users during the same period. By comparison, a fraction of all mobile phone users did any of these activities.

For World Digital Media Trends 2010, the SFN project has partnered with 66 research companies - including PricewaterhouseCoopers, the Pew Research Center, Magna Global, comScore, ZenithOptimedia, eMarketer, and more - to piece together the vast landscape of the world's media and advertising markets, as well as emerging trends across platforms.

Author

Erina Lin

Date

2010-12-16 18:05

Mark Zuckerberg, co-founder of Facebook, has been named Time magazine's 2010 Person of the Year.

Every year Time magazine gives its accolade "to the person or thing judged to have most influenced the culture and the news during the past year, for good or for ill," the Guardian reported. The Guardian quoted Time journalist Lev Grossman, who said that Zuckerberg was honoured "for connecting more than half a billion people and mapping the social relations among them; for creating a new system of exchanging information; and for changing how we all live our lives."

For more on this story, visit our sister publication, editorsweblog.org.

Author

Leah McBride Mensching

Date

2010-12-16 17:38

Apple launched its iAd advertising platform today for the iPad, and the bar to entry is US$1 million, paidContent reported. This means marketers must pay at least $1 million to be allowed into the iAd system to begin with.

Marketers must also give "a good deal" of creative control over to Apple, the article stated. "iAds is meant to be an event, something special, at least for now." For example, it may be perfect for advertising a movie, but less so for other products.

The first iAd for the iPad launched yesterday, and advertises the upcoming Disney film "Tron Legacy," and includes graphics, touch navigation and video, Advertising Age reported. It has almost 10 minutes of video, as well as images from the movie, a theater locator with showtimes, and a preview of the movie's soundtrack and the option to purchase it on iTunes without leaving the ad.

Author

Leah McBride Mensching

Date

2010-12-15 23:29

Éric Fottorino was ousted today as president of Le Monde's management board due to "differences of opinion" with the new owners and will be replaced by Louis Dreyfus, The New York Times reported.

Fottorino will continue to serve "temporarily" as member of Le Monde's board, El Mundo revealed. Yet, "management and publishing will no longer be this responsibility." He would also step down from his role as director but his replacement will be named early next year.

Photo source: Le Figaro


Five weeks ago, businessmen Pierre Bergé, Xavier Niel and Matthieu Pigasse became the new owners of the evening daily after it faced financial problems. According to ADP News, Fottorino opposed the cost-cutting measures proposed by the businessmen and had complained of being morally harassed by them.

Fottorino was named president of Le Monde's board in 2008, after having worked in the newspaper as a journalist and editor since 1986.

Author

Clara Mart

Date

2010-12-15 22:49

Radio audience measurement firm Rajar has found that in the United Kingdom, 8.1 million people - 16 percent of all adults - have downloaded podcasts, MediaGuardian reported today.

The survey also shows that 6.6 million people have listed to the radio on their smartphones, and 44 percent said they listen to a podcast at least once a week. Those who have downloaded a radio app have reached 2.2 million, a 57 percent increase in less than six months. In June, 1.4 million smartphone users said they had downloaded a radio app, Beehivecity noted.

"Listening to radio via smartphones has grown rapidly over the past year or so and this is reflected in the number of people who claim to have downloaded a radio app, which now stands at just over a quarter of smartphone owners," said Christel Swift, research manager for RAJAR, according to Radiotoday.co.uk.

Comedy and music are the most popular types of podcasts to download; however, just 24 percent of those who said they use podcasts have time to listen to everything downloaded each week, according to Beehivecity.

Author

Leah McBride Mensching

Date

2010-12-15 22:26

Community newspapers in the United States have a strong readership base, with 73 percent of people saying they read a local newspaper at least once a week, according to the fifth readership survey by the National Newspaper Association, the Arizona City Independent reported.

Seventy-eight percent said they read all more most of their newspaper, and of those who said they get news online, 55 percent said they access their local newspaper's website.

On average, readers share their newspaper with 3.34 people and spend 37.5 minutes reading local newspapers, according to the survey, completed in partnership with the Reynolds Journalism Institute at the Missouri School of Journalism.

Unsurprisingly, readers of community newspapers' websites tend to view news about crime, car accidents, fires, and pretty much anything that has to do with "any kind of arrest," according to an unrelated report by GateHouse News Service.

Author

Leah McBride Mensching

Date

2010-12-15 19:00

Newspaper publishers around the globe understand their traditional revenue sources will not return to the levels they enjoyed in years past, and they are making the development of new products and new channels their top priorities for more profit, the second annual World News Future & Change Study concludes.

Continual transformation and change is a way of life in the media world, not a one-time process, they acknowledge in the study, conducted by the Shaping the Future of the Newspaper project, of the World Association of Newspapers and News Publishers' (WAN-IFRA), in partnership with the Norwegian School of Management (BI) and the University of Central Lancashire (UCLAN) in the United Kingdom.

The report provides publishers with good reason to cheer up and look forward to the next decade in the 21st century, UCLAN's Francois Nel, one of the collaborators on the study, wrote today. His top three findings from the report are:

Author

Leah McBride Mensching

Date

2010-12-15 18:03

"Twitter has analyzed the 25 billion tweets sent in 2010 and published the list of top overall trends in the year behind us," Mashable reported, "as well as the top 10 trending topics in eight categories: news events, people, movies, television, technology, World Cup, sports and hashtags."

The 10 overall top trends are: Gulf Oil Spill, FIFA World Cup, Inception, Haiti Earthquake, Vuvuzela, Apple iPad, Google Android, Justin Bieber, Harry Potter & the Deathly Hallows, Pulpo Paul. Vuvuzela, the plastic horn used during the football match in South Africa, and Paul the Octopus, used to predict the winner of matches, refer both to the FIFA World Cup.

For more on this story, visit our sister publication, editorsweblog.org.

Author

Leah McBride Mensching

Date

2010-12-15 17:30

The global telecom services market has grown from €851 billion in 2005, to €997 billion in 2008, according to IDATE. Mobile services include search, e-mail, weather, news, photos, sports, maps and other non-data download services, detailed in World Digital Media Trends 2010, released by the Shaping the Future of the Newspaper project and the World Association of Newspapers and News Publishers.

The most dramatic surges in telecom services are in the Asia Pacific region, particularly in China and India, as well as in Latin America, Africa and the Middle East. During the same time period, the more established markets of North America and Europe have grown slightly in global telecom services.

The largest growth has occurred in Africa and the Middle East, growing 44.9 percent. This is followed by growth in India, 44.4 percent; Latin America, 30.1 percent; and China, 20.8 percent. Established markets, including Japan, Germany, France, and North America, remained stable.

Author

Erina Lin

Date

2010-12-15 16:42

German company WAZ Mediengruppe sold its Bulgarian publishing arm, including leading dailies Trud, 24 Chasa and weekly 168 Chasa, Expatica.com reported today.

Although financial details were not disclosed, WAZ said Vienna-based BG Privateinvest GmbH had agreed to buy the two daily newspapers, seven weeklies, 10 magazines, its printing facility in Sofia and its distribution company named Stella, Novinite.com revealed.

"WAZ's decision to leave Bulgaria... comes less than six months after the German group sold its newspaper business in neighboring Serbia," Expatica.com explained.

The German media group entered the Bulgarian market in 1997, when it bought Trud and 24 Chasa, ABC.es pointed out. These newspapers have a circulation of 70,000 and 55,000 copies, respectively.

Author

Clara Mart

Date

2010-12-14 23:40

At least 25 percent of Spanish journalists have lost their jobs and 66 percent have seen their paychecks reduced because of the economic crisis, according to 2010 Annual Report of the Journalistic Profession published today by the Press Association of Madrid, Europa Press revealed.

When compared with 2009 results, the report shows an increase in the number of journalists who are not working from 5,155 to 5.564, out of which 66 percent are women, ABC.es informed. Furthermore, the average salary is €30,000 down from €35,000 six months ago.

Image source: russelpikemarketing.com

"The epidemic that is affecting the profession is unprecedented," said the President of the Press Association Fernando Gonzalez Urbaneja, adding there is "a mismatch between the college and the labor market."

The report pointed out that there are 72,292 journalists in Spain but only 30,000 available jobs, PRNoticias revealed. In 2010, 2.906 people graduated from journalism school and over 3,000 are expected to do so in 2011.

Author

Clara Mart

Date

2010-12-14 23:22

Thomson Reuters Corp. is launching a new U.S. service today.

Reuters America will directly compete with The Associated Press, focusing on state and regional news and also using information from other sources, such as SportsDirect Inc. for sports, TheWrap.com for entertainment news, and Examiner.com for local news, The Wall Street Journal reported. The news service's first client is Tribune Co., which last year began a trial on using less AP content in order to cut costs.

Image: The Thomson Reuters building in Times Square, photo by The New York Times
Other than to cut costs, one of the main reasons Tribune has decided to use Reuters America is that it would like to sell pages to other publishing companies, which Reuters is open to, according to the WSJ. The AP, meanwhile, does not allow newspapers to repackage its content for sale.

Tribune has been in a trial phase with the news service for awhile; 75 percent of its content is written by Tribune staffers, while 25 percent is mainly from Reuters America. The publisher, which owned the Chicago Tribune and Los Angeles Times, hopes that selling full-page and half-page "modules" of content to non-Tribune Co. newspapers will be a new revenue stream for the future.

Author

Leah McBride Mensching

Date

2010-12-14 22:24

From 2005 to 2010, the top-ranking websites have changed considerably, with only Yahoo, Google and MSN on the top 10 list from five years prior, according to Alexa. Google took the No. 1 ranking from Yahoo, which has dropped to No. 4. Meanwhile, relative newcomers Facebook,YouTube,Windows Live,Wikipedia, Blogger, Baidu and QQ are among the most popular sites on the Web detailed in World Digital Media Trends 2010, released by the Shaping the Future of the Newspaper project and the World Association of Newspapers and News Publishers.

Nielsen categorises the top 10 global websites differently from Alexa, by organising the list by parent companies, some of which have a dozen or more websites included in the grouping. Google remains in the No. 1 position, and in this group, includes YouTube.

Microsoft, which includes Bing and MSN, takes the No. 2 spot, followed by Yahoo! sites, Facebook, Ebay,Wikipedia, Amazon, AOL, News Corp. Online (including MySpace) and Interactive Corp. The top 10 list represents between 27.3 percent and 83.9 percent of active reach on the Internet in December 2009, according to Nielsen.

Author

Erina Lin

Date

2010-12-14 20:41

Yahoo! is expected to lay off between 650 and 700 people today, or about 5 percent of its worldwide staff, AllThingsDigital reported yesterday.

The layoffs will come mostly from its product division, and will be mostly within the Internet company's U.S. division. A Yahoo employee in its Flickr group just tweeted this afternoon "All I got for Christmas from Yahoo is a pink slip. And hugs from Flickr. And a nice package. Adios, Y! Good luck on your downslide," TechCrunch reported. The tweet has since been deleted.

Image: TechCrunch

Author

Leah McBride Mensching

Date

2010-12-14 20:10


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