Tue - 21.11.2017


Once upon a time, news flows were relatively simple. Information would travel from a source to a news organisation, to the general public. Although that chain might not have been quite as simple as it seemed (a journalist might influence his or her sources, or public reactions might influence a news organisation) for the most part, information flowed one way, and one way only.

Now a new regional SFN report from WAN-IFRA, authored by Professor Christof Seeger and Leander Blumenthal describes the way that social media and digital publishing has turned this news flow upside-down. The report, titled "Communication and gatekeeper research" points out that media organisations are no longer the primary "gatekeepers" of information; an engaged public also plays an important role in curating news by deciding what content to republish, recommend or pass on.

What's more, as every internet user becomes a potential publisher, the old formula in which news professionals would look through sources and select the most relevant for publication has also been turned on its head: sources are now published first on social networks and edited after the fact.


Hannah Vinter


2012-02-20 19:03

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