Date

Thu - 21.09.2017


launch

Following the recent launch of a new fund management section by London free business daily, City AM, the newspaper launched a weekly vodcast on the homepage of its Web site on April 30, and will publish a one-off election special evening edition called 'City PM' tomorrow.

The launch of a weekly vodcast is the outcome of a recent deal brokered by the newspaper with Pure Media, on behalf of Forex.com. The five-minute "Market Update" weekly vodcast features Allister Heath, editor of the newspaper, discussing finances and the economy, and is sponsored for the next 12 weeks by Forex.com, an online trading service provider, MediaWeek reported. The weekly vodcast aims to provide the newspaper's audience with a chance to hear valuable opinions from the editor, while offering Forex an opportunity to engage with its target audience as well.

Author

Savita Sauvin

Date

2010-05-06 22:13

Aiming to make the Huffington Post more interactive and more social network friendly, the news site yesterday introduced "HuffPo Badges" to encourage interaction among readers, mediabistro.com reported today.

So what do the badges do?

Mediabistro's Alex Alvarez explains: "Basically, they function like a cross between Gawker's tiered, 'starred commenter' system and Foursquare badges. HuffPost badges are awarded based on user activity and interactivity, so, for example, those who regularly comment on the site or share stories across social networks like Twitter can receive a 'Superuser' badge. Readers who go through flagging inappropriate comments to feel some modicum of power as they sit in their sad little cubicles all day can earn 'Moderator' badges."
The Huffington Post quietly rolled out the badge system yesterday, and plans to add more badges in the future, according to an announcement on the site.

The move to use badges and try to engage users more through social networking "has helped make us a more dynamic and interesting site, while keeping the conversation more civil. HuffPost Badges highlights and rewards the people who power our growing community," said Arianna Huffington, according to mediabistro.

Author

Savita Sauvin

Date

2010-04-30 00:09

A free, quarterly business magazine called BQ Scotland is set to launch in Scotland on June 11, AllmediaScotland reported. This new full-colour magazine will provide business news, commentary from leading business people and profiles of Scotland's most inspirational entrepreneurs.

Having successfully entered the market with separate BQ editions for Yorkshire and the North-East of England in the last two years, the Tyne and Weir-based Room501 publisher will now aim to reach affluent influential businessmen and women, such as directors, owners, managers, entrepreneurs and opinion formers across Edinburgh, Glasgow and the central belt.

"BQ Scotland wants to get to the heart and soul of Scotland's business people and find out what drives, inspires and motivates them towards their ambitions," Alistair Fleming, project manager of Room501 Publishing told AllmediaScotland. "Each quarter, BQ will bring its readership a wealth of business intelligence and information, whilst looking ahead to forthcoming events and reporting on recent developments that will have a significant impact on the Scottish business landscape."

Hoping for a broader appeal, the magazine will carry regular features on things like commercial property, wine, fashion motoring and business lunches, Fleming said.

Author

Savita Sauvin

Date

2010-04-23 22:16

The founder of virtual marketplace eBay is stepping into the news business, aiming to launch a news site that will do what other news publishers are struggling with: getting people to pay for news, The Associated Press reported today.

Honolulu-based billionaire Pierre Omidyar will launch a news site called "Honolulu Civil Beat," which will be home to community news in Hawaii. Users will be required to pay to discuss issues, ideas and exchange information about matters affecting their communities. Civilbeat.com goes live today with an official launch scheduled for May 4, and plans to charge US$19.99 for monthly membership.
paidContent's Staci Kramer termed the site an "online civic square." Omidyar told her that the site will be a place where Hawiians can "learn about and better understand our home, the challenges we face, and debate and discover ideas and strategies for moving forward."

Author

Savita Sauvin

Date

2010-04-21 19:31

The Huffington Post today launched an afternoon free e-mail newsletter, "HuffPost Hill," focused on politics in Washington D.C, MediaBistro reported. The newsletter will be "the equivalent of an afternoon newspaper when you're on your way home, except now you're reading it on a handheld," Arianna Huffington told the Washington Post.

The new feature introduced today encapsulates today's and tomorrow events in a conversational writing style with catchy headlines, but it won't have much in the way of graphics or photos, FishBowlDC on MediaBistro reported. The content will target to those interested in worldly politics with news on unusually-themed fundraisers, embassy parties, free parties and Hill birthday celebrations. Nora McAlvanah, former editor of NJ's Wake-Up Call and Last Call, helped create this feature.

Author

Savita Sauvin

Date

2010-04-19 21:58

To identify the most popular discussions on The Economist's Web site, the newspaper launched "The Conversation Cloud" feature yesterday, BtoBonline reported.

This new feature aggregates comments posted on articles, blogs and debates on the Web site along with readers' opinions on different subjects, to transform the site into a global social hub for intelligent debate and discussions. This tool allows users to easily find the most debated topics by displaying a word cloud containing keywords related to the most widely discussed subjects on the site. There, users can click on the comments displayed and then be directed to click-through links to read the full article, NewMediaAge reported.
"The idea of The Conversation Cloud is to allow readers to better navigate through conversations and to encourage and facilitate intellectual conversation between readers. Making The Economist Online more social is part of the site's transformation into the global hub for intelligent debate and discussion," said Ron Diorio, vice president of product and community development at The Economist, according to MediaBistro.

Author

Savita Sauvin

Date

2010-04-16 15:58

City A.M., the free morning daily for London's business community, has launched a new fund management section every Wednesday for the next three months, MarketingWeek reported Tuesday. This new section is sponsored by UK fund manager Artemis as a part of a recent deal with the newspaper.

The new fund management section is a part of the newspaper's investment section offering a forum for news and analysis of companies, capital market and commodities, along with 'London's Top 250,' a daily chart put together, based on market capitalisation and reports from activity in the London and New York markets, according to MarketingWeek.
A column called 'Market Matters' focusing on one or two medium-to-long term market themes, targeted at institutional investors is contributed by the managing director of Artemis, Dick Turpin, while other sections are contributed by two of City A.M's in-house specialists, Jessica Mead and Kathleen Brooks.

The new section will increase the depth of City A.M.'s investment coverage, while offering Artemis an ideal platform to reach to institutional investors, according to Allister Heath, editor of City A.M. Users can view, download and read the new section on the newspaper's Web site.

Author

Savita Sauvin

Date

2010-04-15 14:25

Philadelphia Media Holdings LLC, parent company of the Daily News and Inquirer, announced at the Newspaper Advertising Association's mediaXchange conference in Orlando that it will launch a Daily News weekend edition in October, the Philadelphia Business Journal reported yesterday.

The new edition is "the result of over a year of creative thought and a great deal of research," said Brian Tierney, president and CEO of the Philadelphia Media Holdings LLC. "It won't be the regular Daily News published another day, rather a unique product with a review of the week behind and preview of the week ahead," Philly.com reported.

The Daily News won a Pulitzer prize for investigative reporting on Monday for a year long series that exposed tactics used by a police narcotics squad.

The weekend edition will be targeted to audiences in their 20s and 30s, who are looking for more entertainment, gossip, sports and political stories and are no longer loyal readers of the Sunday Inquirer, according to a memo by Tierney, posted on PoynterOnline. The talented Pulitzer winning editorial team will be working on the weekend edition, edited by Days.

Author

Savita Sauvin

Date

2010-04-14 21:46

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