Date

Fri - 22.09.2017


iPad

The Reynolds Journalism Institute has published the results of a research project on how Apple iPad users consume news content. The results refer to a first phase, based on a cross-sectional survey, conducted from September to November, of a multi-year project, the following phases to be in 2011. The respondents were 1,609, the majority of them (92%) located in the USA. The project is funded by the Digital Publishing Alliance.

The full results are going to be presented today, 10th December, at the RJI during the Fall 2010 Tablet/E-Reader Symposium and DPA Meeting, titled "How are tablets changing the game for publishers?"

"Users are predominantly well-educated, affluent men between the ages of 35 and 64 who tend to be early adopters", the survey says. They tend to be very satisfied by the time they spent with iPad, which is usually (62%) more than an hour during a typical day and spread throughout the week (89%).

Author

Leah McBride Mensching

Date

2010-12-10 17:56

Apple Inc. and magazine publishers haven't been able to come to an agreement on the terms of magazine app subscriptions for the iPad, AllThingsD reported Friday. Publishers want a direct link to their clients by being able to sell the subscriptions themselves, or at least keep subscribers' data. Apple says "no."

For the past couple months, Apple has instead been offering magazines 70 percent of the revenue from each sale; the "ability to offer an opt-in form for subscribers that would ask them for a limited amount of information" such as their name, address, e-mail, etc.; and the ability to sell subscriptions to their apps through iTunes, Peter Kafka explained.

Image: bipad.net Although the publishers have a problem with the 30 percent cut of their subscriptions Apple wants, they are more miffed that the company is refusing to give them subscribers' credit card data, used for marketing. It also allows them to offer print and digital bundles, Kafka pointed out.

From the beginning, magazine publishers have been some of the iPad's biggest proponents. Conde Nast, for example, has said it expects as much as 40 percent of its revenues to come from tablets in the future, the Observer noted.

Author

Leah McBride Mensching

Date

2010-12-06 22:37

Eight publishers have begun to test a new way to browse their shared stories in a specific iPad format through Flipboard's app, Flipboard announced in a press release.

When using Flipboard's app, if they come across an article shared on Facebook or Twitter, readers can double tap or click on a "Read Article" button to display the article in an easier to read magazine layout, more closely resembling the print edition than the standard web display.

For more on this story, visit our sister publication, editorsweblog.org.

Author

Leah McBride Mensching

Date

2010-12-06 16:00

Eight press outlets in France have teamed up to launch a digital kiosk (dubbed E-Presse Premium) equipped with their respective publications' content, by early 2011, Agence France-Presse reported this week. According to L'Expansion, the kiosk will allow users to access either individual articles or to obtain a subscription for extra features, while utilising a single account to surf a variety of titles like with Amazon's "one-click shopping" technique.

The newly established partnership intends to weaken the impact of companies like Google, Apple and Facebook in the digital era, Le Figaro suggested. Without this union, the titles don't have much say and have to adhere to conditions imposed by the tech giants. However, the deal will now permit them to set their own rules in the industry.

Image: CS Monitor

Author

Alisa Zykova

Date

2010-12-01 18:06

Nearly three weeks after its entry into the Russian market, retailers across the country revealed that they were out of Apple iPad 3G models, Kommersant.ru wrote today.

"PC market growth will be impacted by devices that enable better on-the-go content consumption such as media tablets and next-generation smartphones," said Gartner Research analyst Raphael Vasquez, Agence France-Presse reported. "These devices will be increasingly embraced as complements if not substitutes for PCs where voice and light data consumption are desired."

Image: iPhoneroot

Around 10,000-12,000 devices were meant to be officially available for sale from November 9 onwards, but verified figures were not available. According to Sostav.ru, more iPads with the 3G function were predicted to be delivered to the country's retailers before the end of the year, said Evgenii Butman, head of the ECS Group (Russia's Apple distributor).

An anonymous source familiar with the electronics industry said that the next wave of iPad devices to be imported into Russia will be larger in number because of the "initial success" of the sales, Kommersant informed. However, the exact number was not known, Lenta.ru stated.

Author

Alisa Zykova

Date

2010-12-01 16:53

The International Herald Tribune released last Thursday a free iPad app, in which users can read the articles of the day and breaking news, paidContent.org reported yesterday.

The application is already available in 180 countries and it will remain free until 2011, MediaWeek revealed. By that time, parent company The New York Times is expected to start charging for content, paidContent.org reminded.

According to Apple's iTune store, the International Herald Tribune app also offers a "comprehensive Business with Reuters section" and columns written by Roger Cohen, Thomas L. Friedman and Paul Krugman. Furthermore, readers will have access to The Day in Pictures, video content and a weather tool.

"The app is a version of Press Engine, the mobile content software New York Times Company this August started offering to other publishers," paidContent.org explained.

Author

Clara Mart

Date

2010-12-01 00:10

Swedish media group Bonnier last week launched its News+ system for the iPad, a product that aims to start from scratch, fresh for the tablet, minonline.com reported today.

The concept for the News+ product is an answer to the question, "What if the newspaper had only been invented in the age of tablets?" and creates a tablet-specific experience that is completely different from print and the Web, minonline's Steve Smith explained.

Bonnier, which owns titles including Dagens Nyheter, Expressen, Borsen, Dagens Industri and Sydesvenskan, previewed a magazine design platform for tablets and touchscreens in 2009, called Mag+. It has since been used for multiple magazine platforms, News & Tech reported.

Previously, Bonnier also worked on the Popular Science iPad app, according to touchreviews.net.

"Reading News+ means taking part in a conversation. You can connect with your social networks, and share the articles that you want to talk about with your friends," a video created by Bonnier explains. It also details its plans for the future of advertising, and how ads can be more helpful and interactive.

Here is the video that shows what Bonnier envisions to be the future of newspapers:

Author

Leah McBride Mensching

Date

2010-11-30 00:06

Apple and News Corp may be ready to launch The Daily on December 9, according to John Gruber, of Daring Fireball. Apple may also announce subscriptions through iTunes, enabling consumers to receive automatically delivered newspapers and magazines directly to their iPads.

Rupert Murdoch's first tablet-only publication will be launched exclusively as an app for the iPad, and appear later on Android tablets. Its budget is believed to be US$30 million, with a staff of about 100.

Currently, iPad users download and pay for digital issues of a publication one issue at a time, Digital Trends pointed out.

"In addition to this being moderately inconvenient, it also keeps consumer information out of publishers' hands. Which is why, up to this point, publishers haven't warmed to the idea of rolling subscriptions through the App Store. Apple's refusal to share subscriber data limits publishers' ability to target their audiences for advertising and marketing purposes."

Author

Leah McBride Mensching

Date

2010-11-26 17:28

Poynter's Damon Kiesow has decided that Facebook CEO Mark Zuckerberg was right to comment that the iPad was "not mobile." Using his recent interaction with the 60 Minutes iPad app as an example, Kiesow explained why the experience was leisurely, but definitely not mobile.

"If you were so inclined, it would be easy to spend an hour just browsing through old interviews with a current or former president," Kiesow said. The content you find on the iPad app would not work on a smart phone, he believes, but "is a much better fit" with the "more relaxed pace of a tablet session."

For more on this story please see our sister publication www.editorsweblog.org

Author

Emma Goodman

Date

2010-11-25 10:01

Rupert Murdoch's tablet-only news publication, to be called The Daily, will be launched exclusively as an app for the iPad, and appear later on Android tablets, reports last week revealed. Since then, we've learned that The Daily's budget is believed to be US$30 million, with a staff of about 100, according to a report today by PC World.

A round-up of other information on the project is after the jump.

- The Daily will be published on the tablet seven days a week, and is expected to cost 99 cents a week, or US$4.25 a month.

- It will be headquartered in News Corp.'s New York offices and will cover the United States only, with no plans for foreign bureaux or a Washingon, D.C. bureau.

- Readership is expected to be between 100,000 to 500,000 over the first five years.

- A beta version is expected to launch by the end of the year, and a full launch is expected early in 2011.

Author

Leah McBride Mensching

Date

2010-11-22 18:29

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