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British tabloid The Daily Mail is broadening its online presence with the introduction of Mail Online India, reports Roy Greenslade in The Guardian today.

The new page is integrated into Mail's UK website, but contains content from Mail Today, a publication launched by the Daily Mail's parent company Daily Mail & General Trust together with the India Today Group in November 2007.

Mail Online India features Mail Today's logo on its banner, but it also reproduces large amounts of content from its British counterpart; the 'Femail' section, for example, is identical on both sites' home pages.

Greenslade writes that the new page is a "natural move for the Mail's ultimate owner" DMGT, considering its investment in the Mail Today. In fact, as Greenslade acknowledges, that investment is not so large. Indian law places restrictions on foreign media ownership and DMGT has only a 26% stake in the Dehli-based paper. But despite this relatively small share, Greenslade notes that in DMGT's annual report, published last week, the media group has promised to use its relationship with partners as a "foundation to extend Mailonline's presence in the market".


Hannah Vinter


2012-01-19 15:08

Advertising spending in Indonesian newspapers have "increased significantly since 2006," up more than 20 percent on average, a Nielsen media research firm executive told The Jakarta Globe yesterday. Conventional media advertising in newspapers and TV continue to dominate ad spending in the country, and ad spend has seen an overall increase of 54 percent year-on-year, Maika Randini explained.

With newspapers offering large display spaces, telecom companies have contributed to the largest advertising spend in conventional media accounting to Rp 1.3 trillion in the period between January to March 2010, out of the total ad spends in both forms of media amounting to Rp 13 trillion (US$1.46 billion), according to figures by Neilsen. The ad spends have seen an overall increase of 54 percent in comparison to last year figures.

Image: Maciej Dakowicz's flickr photostreamWhile the shift to digital medium has not been observed in Indonesia, Firman Kurniawan, lecturer of marketing communications at the University of Indonesia, predicts it will happen eventually.

"Advertisers still think it is more effective to place ads in newspapers because there is still no major change in the media consumption behavior of Indonesian people from conventional to digital," he said.


Savita Sauvin


2010-10-02 00:09

The International Herald Tribune will launch a news weekly supplement in association with Reuters tomorrow MediaGuardian reported yesterday. The weekly supplement, called Middle East with Reuters, can be found every Thursday in the IHT's Middle East print editions.

The inaugural four-page issue of the weekly supplement will feature dedicated regional news, business, opinion and culture coverage from IHT, The New York Times and Reuters correspondents, while focusing on emerging trends and themes throughout the region, according to the press release posted on today. This weekly issue is meant to complement the current coverage of the Middle East with analysis of the daily newspaper and authoritative world reporting.


"The joint launch emphasises the way in which large media organisations are now prepared to team up in order to reach wider audiences," MediaGuardian pointed out. The weekly supplement will draw on the coverage of more than 200 Reuters journalists covering the Middle East at local and international level.


Savita Sauvin


2010-09-29 17:04

Singapore's national daily, Media Corp owned-Today, will now carry The New York Times international news weekly supplement within its pages, reported today.

The weekly issue will offer readers a selection of articles from The New York Times featuring news coverage, commentary, world affairs, business, colour photos and graphics covering politics, culture, style and social trends.

"We welcome Today - our first alliance in Singapore - to our growing network of publications carrying The New York Times weekly section," Gloria B. Anderson, vice president of international and editorial development, The New York Times News Service stated in the press release posted on MarketWatch.

"This collaboration allows us to share The New York Times's journalism with the globally aware, culturally active, business-involved readers of the Today newspaper."

The New York Times News Service produces its NYT international news weekly in 90 countries. Like the NY Times' other international partners, Today will be responsible for publishing its Singapore edition.


Savita Sauvin


2010-08-12 19:58

Dubai-based Atlas Media Communications has entered into an agreement with Newspaper Direct to print up to twelve international newspaper titles in the UAE, The National reported last week.

The deal is part of a US$4 million (Dh14.69 million) business plan that includes the possibility of franchise agreements in other regional markets as well.

Image: The National

Previously, the newspapers had to be flown in. Each newspaper required a license from the UAE government and approval from the National Media Council, and it took two months to obtain the license, Amit Radia, chief executive of Atlas Media Communications, told The National.

"This model allows you more personalisation [of newspapers], it reduces lead times, and helps you cope with market demand, instead of being stuck with half a million copies a day," he said.

According to the license agreement, the company plans to print more European titles, newspapers from the United States, Far East, Australia and South Africa across the Gulf states and east Africa as well. However, change of any content or sale of local advertising in the newspapers the company republishes in the UAE is prohibited under the local law.


Savita Sauvin


2010-06-03 22:52

French business paper La Tribune has launched an online edition that will be available in six languages by the end of the year, AFP reported.

However, in an effort to cut back on spending, the online content is translated not by professionals, but using automatic software, which has resulted in confusing, and often comical, translations of headlines and stories. "The Chinese car in ambush" and "Internet Explorer: mistrust!" are two examples of awkwardly translated headlines taken from La Tribune's Web site.

Astrid Arbey, the paper's head of new media, said plans had been made to work out the translation software's kinks, and that continual updates should lead to "almost perfect" articles.

The paper has been unwilling to take on additional journalists, editors and translators to generate and quality check content, which may have a negative effect on the paper's image. Industry professionals have pointed out that the move could tarnish the reputation of the well-respected publication, according to AFP.

The site currently offers stories translated into English, German, Spanish and Italian, with plans to add Japanese and Chinese before the year's end.


Leah McBride Mensching


2009-07-10 17:25

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