Date

Fri - 22.09.2017


Future & Change Study

Newspaper publishers around the globe understand their traditional revenue sources will not return to the levels they enjoyed in years past, and they are making the development of new products and new channels their top priorities for more profit, the second annual World News Future & Change Study concludes.

Continual transformation and change is a way of life in the media world, not a one-time process, they acknowledge in the study, conducted by the Shaping the Future of the Newspaper project, of the World Association of Newspapers and News Publishers' (WAN-IFRA), in partnership with the Norwegian School of Management (BI) and the University of Central Lancashire (UCLAN) in the United Kingdom.

The report provides publishers with good reason to cheer up and look forward to the next decade in the 21st century, UCLAN's Francois Nel, one of the collaborators on the study, wrote today. His top three findings from the report are:

Author

Leah McBride Mensching

Date

2010-12-15 18:03

Professor Erik Wilberg, of the Norwegian School of Management, talks about the challenges and opportunities for newspapers, from the iPad, to training to changing the culture of newsrooms in an exclusive interview from the World Editors Forum in Hamburg.

Note: Wilberg partners with SFN each year on the World Newspaper Future & Change Study.

For more coverage of the 17th World Editors Forum in Hamburg, visit our sister publication, editorsweblog.org, follow our Twitter feed @NewspaperWorld (#WEFHamburg) and visit the European Journalism Centre, which is live-streaming a selection of sessions.

Author

Leah McBride Mensching

Date

2010-10-07 19:41

During the 17th World Editors Forum, the results of the Future & Change study, conducted by the Shaping the Future of the Newspaper project, the Norwegian School of Management and the University of Central Lancashire were presented by project director Martha Stone and Dr. Erik Wilberg, associate professor from the Norwegian School of Management. "How to recover the revenue loss that newspapers suffered in the last years lies at the heart of the SFN study," Stone. said

The study investigates how editors and publishers deal with changes taking place in the newspaper business and explores new ways of revenue generation. It also showed that key issues for the newspaper business are finding new revenue model opportunities, a stronger focus on targeted publications and the increase of independence from advertising. Concrete plans to increase revenue was mentioned by respondents, among them more than 45 percent from the top management level. They also indicated wanting a stronger emphasis on businesses outside of newspapers, such as Internet services, other print products, all-advertising newspapers and distribution services.

For more on this story, visit our sister publication, editorsweblog.org.

Author

Leah McBride Mensching

Date

2010-10-06 19:04

The first annual World Newspaper Future & Change Study is a global research study about newspaper publishers' business strategies moving forward for the next five years, with the key objective to inspire newspaper executives to invest and innovate their business units and business practices, the latest SFN's report, Charting the Course for Newspapers, reported.

The purpose of the study is to pinpoint the business and strategic challenges of the world's newspapers, and then to identify the publishers' strategies moving forward to turn the challenges into opportunities.

There is no shortage of plans for investment in training development among newspaper publishers around the world in the next three years. Where investment in training is to increase, priorities will be given to building knowledge in the areas most obviously linked to revenue growth: new business development/innovation, advertising sales and e-business development.

The areas are mostly likely to be cut are: legal and ethical knowledge (14.2 percent), technical skills for reporters (8.8 percent), and reporting skills (8.2 percent).

A closer look at where training budgets are expected to increase or stay the same highlights significant differences.

Author

Erina Lin

Date

2010-03-01 23:13

The first annual World Newspaper Future & Change Study is a global research study about newspaper publishers' business strategies moving forward for the next five years, with the key objective to inspire newspaper executives to invest and innovate their business units and business practices, the latest SFN's report, Charting the Course for Newspapers, reported.

The purpose of the study is to pinpoint the business and strategic challenges of the world's newspapers, and then to identify the publishers' strategies moving forward to turn the challenges into opportunities.

One section of the study is about organisational and people development in the face of extraordinary change. Asked to rank areas for possible development from 1 (lowest) to nine (top), respondents prioritise areas that would shore up existing operations by addressing areas identified as of concern in previous questions: journalism skills (1st, mean of 6.69 ) and sales skills (2nd, mean of 6.65 ). The third highest priority was "convergence of multimedia operations" (mean of 6.09), which is typically considered a way to become not only more effective in engaging audiences, but also a way to ensure greater efficiency in operations.

Author

Erina Lin

Date

2010-02-22 21:12

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