Date

Sun - 19.11.2017


business

People aren't just talking about news organisations switching to digital any more; evidence that it's happening is all around.

Pearson announced on Monday that its digital revenues have risen by 18%, and now make up 33% of the company's total sales. The firm, which owns of the Financial Times, reported that the FT Group now draws 47% of its revenue from digital and services, compared to just 25% in 2007. Digital subscribers now make up 44% of the Financial Times paid circulation.

Earlier last month, the international media group Future PLC announced that it had succeeded in offsetting the decline in its print earnings in the UK, where the company has 75% of its business, with an increase in digital revenues.

Digital ad spend is gaining over print. A report from eMarketer last month predicted that online ad spending in the US will overtake print in 2012. The digital analysis company estimated that the amount of money spent on online ads in America last year totaled $32.03 billion, and is expected to grow by another 23.3% this year, to total $39.5 billion.

Author

Hannah Vinter

Date

2012-03-02 13:31

Facebook's $5 billion IPO filing this week has left the world in little doubt about the growing importance of social media in our lives. Now, both adapting to this trend and looking at its power, Reuters has launched a social media hub with a special focus on the interaction between social media and business.

Social Pulse, as the new hub is called, contains a curated selection of news from across Reuters' social media networks. The top section, titled The Hit List, features the most popular stories shared by people followed by Reuters accounts and Reuters journalists on Twitter. In a blogpost about Social Pulse, Reuters stresses that it follows influential "newsmakers", to bring its readers stories popular with the people who are setting the news agenda. The section is managed through the curation company Percolate, also used by IPG and American Express.

Author

Hannah Vinter

Date

2012-02-03 18:08

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