Date

Thu - 21.09.2017


Apps

The "will it or won't it" debate surrounding whether the iPad will "save" the newspaper industry has been going on since news of its possible existence in Apple's labs surfaced last year. It is still being discussed today, as the iPad is launched in some European countries, Japan, Canada and Australia.

Although other tablet computers, such as Amazon's Kindle, have been on the market for years, they have been mostly focused on reading books in black and white, with few other features or capabilities. The iPad is unique because it creates a new market segment in the gap between laptops and mobiles, CNN blogs noted today.

The new segment created by the iPad gives newspapers a chance to start fresh with readers, many believe, enabling them to charge for their content, a move many wish they would have had the foresight to do in the early days of the Internet. It also creates a new level of interactivity for both content and advertisements, allowing news publishers to give users a more enriched experience in exchange.

Author

Leah McBride Mensching

Date

2010-05-28 18:17

The London Evening Standard today announced the availability of its mobile phone news application in association with mobile apps developer and distributor Handmark, a press release posted on BusinessWire.com announced today.

As newspapers continue to go behind paywalls, the move by the London free daily is aimed at bringing back its lost readership and increasing its subscriptions, by making the news app available on Java and Windows Mobile-compatible versions, ITProPortal.com reported.

The mobile news application is sponsored by British Airways London City service, and can be downloaded for free across a wide range of mobile platforms that include iPhone, Nokia S60, BlackBerry and Google Android smartphones, MediaWeek.co.uk reported.

"We are excited to introduce our new mobile application so our readers can now enjoy the convenience of having instant access to our trusted news and information on the go," Tim Smith, General Manager Digital of the London Evening Standard stated in the press release. "The mobile application provides an extremely intuitive, personalized experience and supports a great sharing experience."

Author

Savita Sauvin

Date

2010-05-24 21:54

The Financial Times has revealed details about its soon-to-launch iPad app with a video demo, which on approval from Apple will go live, MediaWeek.co.uk reported. The iPad app is currently in its beta phase.

Following its launch, access to content will remain open and free initially until 31 July, after which users will have to buy a subscription, just as with its Web site and iPhone application. However, installation of the app will continue to be free, being sponsored exclusively by luxury watch manufacturer Hublot, according to MediaWeek. No advertising will appear on the app, except that of its exclusive sponsor after its launch.

Registered users can read up to 10 articles for free each month, after which they can subscribe for a two-tier subscription offer that includes a premium package for £260 per year or a standard package for £171 per year.

The iPad app follows a cautious approach towards advertising by offering limited advertising opportunities for advertisers, MediaWeek noted. The newspaper commenced development of the iPad app prior to the launch of the device, with the help of a development team based at Colorado. The development team plans to make necessary changes in the future with video advertising offerings as a part of its agenda.

Author

Savita Sauvin

Date

2010-05-12 22:56

While Yahoo recently reported that iPad users are twice as likely to be interested in news, sports and finance than the typical Internet user, ratings of popular news applications have been generally mediocre. Mainstream media earned an average rating of a mere 2.8 out of 5 available stars.

Consumer ratings have demonstrated that iPad application by newspaper organisations fare best when they harness the customised, interactive functionality of the iPad's design. According to Daniel Farber at CBS news, most current media applications are "underwhelming" - "Web pages with a bit of iPad pixie dust doesn't shout innovation," Farber wrote.

Alan D. Mutter at Newsosaur extracted an analysis from user rankings on the iTunes Web site.

He noted that apps produced by broadcasters beat those by print publishers, probably because the former utilised more rich-media assets. France 24, an international TV news channel funded by the French government scored the highest marks, with the only four star grade. It not only appeals to a wide audience by delivering news in French, English and Arabic, it also delivers personalised local coverage by utilising the iPad's GPS feature.

Author

Leah McBride Mensching

Date

2010-05-11 01:18

A month after their release, iPads are flying off the shelves faster than iPhones did when they were first unveiled in 2007, Guardian.co.uk reported yesterday.

Since launching on April 3, Apple has sold more than one million iPads - more sales than expected by analysts. It reached the one million mark just 28 days after its launch. The iPhone, meanwhile took 74 days to sell one million units.

"One million iPads in 28 days--that's less than half of the 74 days it took to achieve this milestone with iPhone," Apple CEO Steve Jobs said in a statement yesterday, according to Information Week.

A majority of iPad buyers are people who were already fans of Apple products and early adopters, Daniel Ernst, an analyst for Hudson Square Research, told the Guardian. The iPad is a "game changer. This is a product that could really redefine how we consume a lot of content."

So far, iPad users have already downloaded more than 12 million applications on the gadget, according to The Australian.

The iPad 3G, which has cellular connectivity through AT&T in the U.S., as well as built-in wi-fi support, was in stores on Friday.

Author

Leah McBride Mensching

Date

2010-05-04 23:14

For users who find themselves wanting to share an article, search more about a topic or go to a Web site when reading a printed newspapers, the new iPhone app Paperboy may just be their answer.

Users take a photo of the content with their iPhones, and then the app recognises the pictures of the article pages, finds their online equivalents and then allows users to get extra information, send the article to social networks, e-mail it, make a pdf or go to links within the article, Newspaper Innovation reported today.

Swiss commuter newspaper 20 Minutes is now using Paperboy to enable readers to share articles on Facebook and Twitter, and also to store them in an online locker, according to paidContent UK. In Germany, publications Focus and EuroSoccer are making sure the app recognises their content.

Paperboy was created by the Zurich-based Kooba, an image recognition app.

According to Paperboy, publications can become content partners for free, by sending the service a PDF of the publication.

Author

Leah McBride Mensching

Date

2010-04-14 00:13

The launch of Apple's iAd application may help newspaper organisations tap into the rapidly developing iPad market and the mobile advertising business.

The iAd application is one of more than 100 new user features integrated into Apple's OS 4, its latest operating system for both the iPhone and iPad. Marketed as a "new media outlet that offers consumers highly targeted information," the iAd allows application developers to generate advertisements and pocket 60 percent of the revenue. At the Apple OS 4 unveiling event, Steve Jobs highlighted the differences between this new generation of advertising, which features rich media ads that combine the "emotion" of television with the interactivity of the Web, according to Engadget.

More importantly, the iAd application represents a shift away from the Google model of search-based information gathering commonly used on laptops and desktops, towards content-based applications more in line with mobile devices. Polls have shown a drop in time spent on newspaper-owned sites but other studies indicate that a large number of iPad buyers are planning to read books and newspapers with their new gadgets.

Author

Leah McBride Mensching

Date

2010-04-12 23:18

The iPad was in U.S. stores on Saturday, and many top news outlets in the country were ready to meet consumers on their newest prized possessions.

USA Today touted its app for the iPad outside the SoHo Apple store in New York Saturday, and the Wall Street Journal is featured prominently on the iPad Apps page, complete with a video inviting users to "See The Wall Street Journal in action." Other news apps available on the iPad seem to be predominantly large national or international news outlets that are not charging for the apps, such as BBC News, NPR, AP News, Reuters News Pro and NYT Editors' Choice.

Photo: Thanks to zokuga for permission to use this photo, via his flickr photostream.

Author

Leah McBride Mensching

Date

2010-04-06 00:19

BBC has postponed the launch of its mobile applications, after newspapers showed concern about direct competition, Reuters reported.

The Newspaper Publishers Association had requested the BBC's governing body, the BBC Trust, to examine the proposals.

"It is vital that these proposals are scrutinised properly to avoid any adverse impact on commercial media organizations," the NPA's director, David Newell said Monday. "We are pleased that the BBC Trust has listened to the industry's concerns and acted to delay the planned April launch."

In February, the BBC announced its plan to launch specially tailored applications for iPhones and other high-end mobiles, which enable access to BBC news and sport, according to a Press Association article posted by Google.

The BBC Trust will now investigate the proposals. However, no timetable was given, Reuters reported.

Author

Erina Lin

Date

2010-03-29 23:35

UK-based Newspaper Publishers Association (NPA) expressed its concern over the BBC's upcoming mobile ventures, reported The Independent on Friday. According to the Press Gazette, the BBC will be launching an iPhone application in April and applications for BBC Sport and its iPlayer afterwards.

"At a time when the BBC is facing unprecedented levels of criticism over its expansion, and when the wider industry is investing in new models, it is extremely disappointing that the corporation plans to launch services that would throw into serious doubt the commercial sector's ability to make a return on its investment, and therefore its ability to support quality journalism," said NPA Chief David Newell.

The mobile venture might prevent commercial news providers from setting up an economic model in the materialising industry, mentioned the NPA. Since the market for iPhone apps is "unique" and "narrow", the BBC has a higher chance at distorting it.

Author

Alisa Zykova

Date

2010-02-22 17:41

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