Date

Thu - 21.09.2017


Apps

Just four percent of adults read a newspaper using an app on a mobile phone or other mobile device last month, and 3.7 percent used an app to read a magazine, a new survey from GfK MRI has found.

However, those in the Millenial age group (born between 1977 and 1994) are strong app users - almost twice as likely than the average adult to have read a magazine using an app, and 73 percent more likely to have read a newspaper via an app in the past 30 days, the survey pointed out. Millenials made up 50.1 percent of all adults who used a newspaper app, and 57.3 percent of adults who used a magazine app.

Chart: GfK MRI

These results follow another survey from the Reynolds Journalism Institute, released yesterday, which found that 69 percent of iPad newspaper and magazine app users are male, and likely to have household incomes greater than US$100,000.

The GfK MRI survey results skewed male as well, with 60 percent of all adults who used a magazine app or a newspaper app in the last 30 days being male, and 40 percent female.

Author

Leah McBride Mensching

Date

2010-12-10 18:38

TigerLogic Corporation is taking the concept of a personalised newspaper and applying it to the social networking world.

The data management and application solutions company announced today it is launching PostPost, a "real-time personal social newspaper that collects and curates posts shared by your Facebook friends into a familiar, easy-to-read tabloid layout," the company explained in a press release. The newspaper hopes to improve upon the Facebook News Feed, which it says "can quickly become cluttered and unmanageable."

"PostPost is a news aggregator for the social generation, and collates the articles, videos, and photos your friends have found interesting enough to post. It features advanced search technology powered by yolink where users can search deeply within all of their news articles across disparate sources," the PostPost website explained.

PostPost is similar to paper.li, which recently launched Facebook support for its product. However, with paper.il, there is more of an ability to customise news sources, Mashable's Christina Warren pointed out. It also is similar to the mobile app Pulse and the Flipboard iPad app; however, PostPost is accessible through Web browsers, she explained.

Author

Leah McBride Mensching

Date

2010-12-07 22:04

Apple Inc. and magazine publishers haven't been able to come to an agreement on the terms of magazine app subscriptions for the iPad, AllThingsD reported Friday. Publishers want a direct link to their clients by being able to sell the subscriptions themselves, or at least keep subscribers' data. Apple says "no."

For the past couple months, Apple has instead been offering magazines 70 percent of the revenue from each sale; the "ability to offer an opt-in form for subscribers that would ask them for a limited amount of information" such as their name, address, e-mail, etc.; and the ability to sell subscriptions to their apps through iTunes, Peter Kafka explained.

Image: bipad.net Although the publishers have a problem with the 30 percent cut of their subscriptions Apple wants, they are more miffed that the company is refusing to give them subscribers' credit card data, used for marketing. It also allows them to offer print and digital bundles, Kafka pointed out.

From the beginning, magazine publishers have been some of the iPad's biggest proponents. Conde Nast, for example, has said it expects as much as 40 percent of its revenues to come from tablets in the future, the Observer noted.

Author

Leah McBride Mensching

Date

2010-12-06 22:37

Eight press outlets in France have teamed up to launch a digital kiosk (dubbed E-Presse Premium) equipped with their respective publications' content, by early 2011, Agence France-Presse reported this week. According to L'Expansion, the kiosk will allow users to access either individual articles or to obtain a subscription for extra features, while utilising a single account to surf a variety of titles like with Amazon's "one-click shopping" technique.

The newly established partnership intends to weaken the impact of companies like Google, Apple and Facebook in the digital era, Le Figaro suggested. Without this union, the titles don't have much say and have to adhere to conditions imposed by the tech giants. However, the deal will now permit them to set their own rules in the industry.

Image: CS Monitor

Author

Alisa Zykova

Date

2010-12-01 18:06

The United Kingdom's third largest newspaper recently launched its own iPhone and iPad application site, which offers 17 apps, Newspaper Innovation reported Wednesday.

The website, called Metro Apps, "specifically targets Metro's demographic of 18-to 45-year-old urban professionals" and its a joint venture between the newspaper and Associated & Northcliffe Mobile & TV, the new division that Daily Mail and General Trust created after closing AND last April, paidContent.org explained.

According to its website, Metro Apps is also host a monthly competition "where mobile app developers can win a publishing deal to make their app famous."

So far, the site offers two paid games at £0.59 each; five free lifestyle apps which include jobs and property finder; two cab and metro apps; six paid phrase book apps and one travel one.

Author

Clara Mart

Date

2010-11-19 23:59

Could Canadian mobile manufacturer Research in Motion (RIM), maker of the BlackBerry device, be feeling a little bitter about Apple entering the business-oriented market that RIM caters to? According to SellMyMobile, since its launch, the iPhone 4 has become more popular with the business sector as well as the general retail industry.

During the Web 2.0 summit in San Francisco, RIM Co-Chief Executive Officer Jim Balsillie criticised the applications that Apple manufactured for its devices, hinting that users "don't need an app for the Web," The Telegraph reported yesterday.

Image: Daily Laptops

"We believe that you can bring the mobile to the web," Balsillie said, PCR reported. "You don't need to go through some kind of software development kit. That's the core part of our message. You can use your existing development environment."

Author

Alisa Zykova

Date

2010-11-18 16:52

The Independent's new daily i is to launch its paid iPad application on Friday, the Guardian reported. The intention, Zach Leonard, managing director for digital at the Independent and the Evening Standard, told the Guardian, is for i to be "media neutral" and the publisher is looking at other digital outlets.

The app will be available for £1.79 for 10 issues of the paper, which amounts to a discount of around 10% on the 20p price of the print product. Twenty copies will be offered for £2.99, a discount of about 25%. The price was intended to be as close to the 20p price as possible, Leonard told the Guardian.

For more on this story, visit our sister publication, editorsweblog.org.

Author

Leah McBride Mensching

Date

2010-11-18 15:59

Last week, just hours after News Limited announced it would launch iPad apps for two of its Australian tabloids, James Murdoch, CEO of News Corp. in Europe and Asia and son of News Ltd's owner Rupert Murdoch, said sales of newspaper apps were cannibalizing the print version of the dailies.

But before apps as we know them even existed, it was once thought that free websites cannibalized print newspapers. At the time, Rupert Murdoch was one of the loudest voices against free online content. Today he is putting complete paywalls around News Corp.'s UK sites, TheTimes.co.uk and SundayTimes.co.uk.

Image: Huffington Post
But last week, when James Murdoch voiced his opinions on apps, he also said free websites might not really cannibalize print after all.

"The problem with the apps is they're much more directly cannibalistic of the core print product than the website," he said at the Monaco Media Forum, according to our sister publication, editorsweblog.org. "People interact with it much more like they do with the traditional product."

Reuters Blogs' Felix Salmon opined Friday that James Murdoch is likely only half right:

Author

Leah McBride Mensching

Date

2010-11-15 22:57

Rupert Murdoch's News Limited will launch next Friday iPad applications for two of its Australian tabloids, The Daily Telegraph and The Herald Sun, The Age reported today. Two other apps for The Courier-Mail and The Advertiser will follow in December.

News Ltd Chief Executive Officer John Hartigan remembered that 15 years ago newspaper websites led "to an explosion in readership," The Australian quoted. "Now a new generation of readers is eagerly consuming digital journalism on tablet devices - expanding our reach even further - and is prepared to pay for high-quality content," he said, explaining that developing iPad apps was the next logical step.

According to The Courier-Mail, the apps will be available through Apple's iTunes store and subscription will cost $7.99 a month. They will include news and videos and the content will be updated daily.

Author

Clara Mart

Date

2010-11-12 21:04

Being able to buy an issue or subscription on one device, and then access it across devices makes sense for device and app users. And, for the most part, it also makes sense for the makers of gadgets - Apple, Amazon, and others. However, it doesn't make sense for publishers looking to sell their own multi-platform subscriptions, paidContent's Staci Kramer wrote yesterday.

It is in the publisher's best interest to control their customer relationships and their brands across devices. Amazon announced its vision is to allow customers to "buy once, read everywhere" - a stance that could lead to content creators locking horns with device-makers.

Image via Melville House Publishing

For example, Kramer writes: "The NYT has invested considerable resources in an iPad app that eventually will be part of its metered plans. Selling subscriptions on the Kindle or Nook makes sense. Selling one that works on an iPad and competes with that, not so much."

Amazon has also said that in the future, it will allow users to lend e-books on the Kindle for 14 days, depending on the publisher's discretion, Retail Digital reported today.

Author

Leah McBride Mensching

Date

2010-10-26 23:58

Syndicate content

© 2015 WAN-IFRA - World Association of Newspapers and News Publishers

Footer Navigation