Date

Sun - 19.11.2017


Storify strikes syndication deal with Pulse

Storify strikes syndication deal with Pulse

Storify, the popular curation tool that allows users to create stories by pulling together elements from Twitter, YouTube, Flickr, Instagram and other social networks, has announced that it has struck its first syndication deal, with the news app Pulse as its partner.

A selection of Storify’s feeds will now be available on the popular newsreader app, which allows users to select a number of news organisations, blogs and social networks, and see their latest content collected within a single display.  According to TechCrunch, Storify’s co-founder Burt Herman says that Pulse will start by making just nine Storify feeds available, but this number may be expanded based on the response from users.

TechCrunch quotes Herman, who clarifies that “Pulse users can follow certain select user accounts that have been doing great work with Storify, including The Washington Post, Al Jazeera and the White House.” He explains further: “We’re also offering our own Storify Featured Stories feed as a channel, where we curate the day’s best stories created across the platform – the same stories that are also featured daily on our own homepage.”

Appropriately enough, the Storify team has used its own service to tell readers about the deal. It’s worth taking a look at the story, which includes some screenshots of what Storify looks like for the iPhone edition of Pulse.

This is not the first time that Storify has done a deal with another organisation. As TechCrunch points out, Storify previously entered into a partnership with breakingnews.com, although the deal “made BreakingNews a new source for Storify’s stream, not a syndication partner”.

It’s also not the first time that Storify has been made available on mobile and tablet devices. As the Editors Weblog reported, Storify launched a free iPad app just two months ago. Given the popularity of the service, the current deal with Pulse perhaps doesn’t come as a big surprise. The company, which fully launched just last year, has grown at a steady clip and, according to TechCrunch, in March the service was used to create 1 million objects.

 Sources: Storify blog, Pulse, TechCrunch, Editors Weblog

Author

Hannah Vinter

Date

2012-04-19 17:25

Shaping the Future of the News Publishing


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