Fri - 24.11.2017

MySpace, Facebook 'Mash Up' accounts in sharing agreement

MySpace, Facebook 'Mash Up' accounts in sharing agreement

In a joint announcement today, Facebook and MySpace announced they are coordinating efforts, and the News Corp.-owned MySpace is adding more features from Facebook Inc., Bloomberg reported.

Users will now be able to coordinate their accounts using a "Mash Up with Facebook" service that allows MySpace to use information, such as entertainment preferences, from its users' Facebook accounts, PCWorld explained. MySpace will then be able to better offer more targeted content and also suggest related content the user might like.

Image: MySpace is increasingly focusing on social entertainment

The companies have said there are no financial terms of the agreement, but MySpace will benefit by using information supplied by Facebook. To return the favour, MySpace will soon add Facebook "Like" buttons across its site, and when a user clicks on one, the data will go back to Facebook's treasure trove of user data, according to PCWorld.

"MySpace has already acknowledged Facebook as the winner in the battle for social networking supremacy and has been redesigning itself as a social entertainment destination targeted at a younger Gen Y audience," Blogs writer Benny Evangelista pointed out.


Leah McBride Mensching


2010-11-18 23:27

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